Monday, 12 March 2012

Weird Viral Online Marketing Campaign


I remember when this campaign went viral in 2008 .. most of my friends where sharing it like crazy through different social media platforms and YouTube etc.

Please check the video teaser below (for the full campaign please visit the website..It's pretty amazing and it contains much more details and ideas)  and feel free to comment or share weird ideas afterwards ! and remember this was released 2008 (just few months after the release of the first iPhone)

http://www.pomegranatephone.com/




Nice Phone huh? Actually this ad is part of a $300,000 marketing campaign for Nova Scotia (a province in east Canada) and the website received more than 3 million visits from 195 countries.

Sunday, 15 January 2012

Why Brands and Companies are targeting Social Media (Facebook for example)?

I want to share this video to highlight the benefits of social media and specifically the word-of-mouth marketing:

First Post - Welcome Message

This is my first official blog and I'm excited to start it. I'm looking forward to share with you interesting articles and videos about Social Media and specially about marketing campaigns using Social Media. 

I started this blog as a part of MBA course at John Molson School of Business (JMSB)

Your comments and recommendations are welcomed

Omar T. Abouhamed